In the News: Zwei junge und aufstrebende Damen bei Avantgarde, April 2012.
Zwei junge und aufstrebende Damen bei Avantgarde Isabelle-Jasmin Roth (27) und Zaira Mughal-Bouterid (26) verantworten als Geschäftsführerin in Indien und als Account Director einen Teil des Geschäfts der Münchner Agentur. Hier geht’s zum Original-Artikel, erschienen am 30.03.2012, Promedianews.de Isabelle-Jasmin Roth und Zaira Mughal-Bouterid (rechts) „Was tun, wenn Strom und Wasser mal wieder nicht mehr funktionieren? … Read more
Trendbuero India: Keeping your beer cool – the Japanese way.
Japanese beer company Kirin has unveiled a new beer with frozen foam in the restaurants of Tokyo this month. The variant, called “Ichiban Shibori Frozen Draft,” features cold Kirin beer topped with frozen beer foam created using a process called Frozen Agitation, wherein air is blown into the beer as it is stirred and chilled. … Read more
Paper for Friedrich Ebert Foundation on “Just Cities – The World’s Problem need urban solutions.”
Just Cities – The world problems need urban solutions. by Isabelle-Jasmin Roth, February 2012 Please find here the link to download the entire paper (PDF). The graphic is designed by Dwarka Nath Sinha. In today’s fast paced world, a city is not merely a place of dwelling – rather it’s a catalyst in the process … Read more
“It’s all about the experience”: Quoted in the Business Standard.
Article by Arunima Mishra March 26, 2012 Please find here the link to the original article. Luxury brands have taken to experiential marketing with gusto; many consumer durables companies are also focusing this tool for their luxury products Sandeep Sethi, a senior real-estate marketing professional, was blown away by the experience during his first visit to … Read more
Avantgarde India Product Highlight: Matchstick Garden
Yeah, check out the matchstick garden… bought it in the Design Museum, London, last year in November, left it at home in Konstanz, Germany, re-discovered it again today as I was sorting out a box of paper. Love the simplicity, the originality and its cute size. If you want to order in bulks: check out the original … Read more
Doing business in India – Video Feature by Poh Si Teng for International Herald Tribune.
My dear friend Poh Si Teng shot this cool documentary on “Doing business in India” for the International Herald Tribune last year, and was so kind to take me on board in my former position as Director at BRIDGE TO INDIA. Such an honor to be featured in the same video as Dr. Shashi Tharoor… … Read more
Trendbüro India: global.trend.report India 2012.
Delhi, the capital city, is a multi-cultured and multi-linguistic city, accommodating people from all over India. Growth of infrastructure, new avenues of business and employment have beckoned people from all walks of life to migrate to Delhi in search of a better livelihood. With a current population density of over 11,050 people per sq km, … Read more
In the News: Interview with Yourstory.in.
February 1st, 2012 Please find here the original interview. Isabelle-Jasmin Roth is a 26 year old German entrepreneur based inDelhi. Her first venture was a business consultancy, in the field of environmental technologies and market entry, for German companies. Now she is ready with her second venture. Isabelle is the Managing Director of a German marketing … Read more
