In the News: Zwei junge und aufstrebende Damen bei Avantgarde, April 2012.
Zwei junge und aufstrebende Damen bei Avantgarde Isabelle-Jasmin Roth (27) und Zaira Mughal-Bouterid (26) verantworten als Geschäftsführerin in Indien und als Account Director einen Teil des Geschäfts der Münchner Agentur. Hier geht’s zum Original-Artikel, erschienen am 30.03.2012, Promedianews.de Isabelle-Jasmin Roth und Zaira Mughal-Bouterid (rechts) „Was tun, wenn Strom und Wasser mal wieder nicht mehr funktionieren? … Read more
“It’s all about the experience”: Quoted in the Business Standard.
Article by Arunima Mishra March 26, 2012 Please find here the link to the original article. Luxury brands have taken to experiential marketing with gusto; many consumer durables companies are also focusing this tool for their luxury products Sandeep Sethi, a senior real-estate marketing professional, was blown away by the experience during his first visit to … Read more
Doing business in India – Video Feature by Poh Si Teng for International Herald Tribune.
My dear friend Poh Si Teng shot this cool documentary on “Doing business in India” for the International Herald Tribune last year, and was so kind to take me on board in my former position as Director at BRIDGE TO INDIA. Such an honor to be featured in the same video as Dr. Shashi Tharoor… … Read more
In the News: Interview with Yourstory.in.
February 1st, 2012 Please find here the original interview. Isabelle-Jasmin Roth is a 26 year old German entrepreneur based inDelhi. Her first venture was a business consultancy, in the field of environmental technologies and market entry, for German companies. Now she is ready with her second venture. Isabelle is the Managing Director of a German marketing … Read more
Press Release: Avantgarde starts operations in India in early 2012.
Avantgarde starts operations in India in early 2012 The Munich-based communications agency completes its international BRIC strategy with the opening of its latest global office in New Delhi, India. Download the PDF-version here: Avantgarde India_Press Release-english. Munich / New Delhi, January 2012. Avantgarde has another launch on its agenda: The Munich-based communications agency will open its 12th international … Read more
In the News: Interview with Indische-Wirtschaft.de.
Hier geht’s zum Original: Teil 1 und Teil 2 des Interviews auf indische-wirtschaft.de. Isabelle-Jasmin Roth (26) lebt und arbeitet seit drei Jahren in Indien. Seit November 2011 baut sie als Managing Director das Indien-Geschäft von Avantgarde, Deutschlands größter Live-Kommunikations-Agentur, mit Sitz in Neu Delhi auf. Nebenbei dokumentiert sie ihr Leben und Arbeiten in der größten Demokratie der Welt in Wort … Read more
The Delhi Ice Cream Wallahs featured on ‘Water and Megacities’ website.
Please find here the link to the original website. by Isabelle-Jasmin Roth September 30, 2011 Background: Delhi, the informal city According to the 2011 census, Delhi grew on average by 21% between 2001 and 2011. Currently, about 45% of Delhi’s population lives in unauthorized or illegal colonies. This number is about to grow, as the … Read more
Green Crusaders – Feature in India’s Hindustan Times, World Environment Day.
Summer 2011, New Delhi. Download the PDF-file here. Hindustan Times, World Env. Day
