Press Release: Avantgarde starts operations in India in early 2012.
Avantgarde starts operations in India in early 2012
The Munich-based communications agency completes its international BRIC strategy with the opening of its latest global office in New Delhi, India.
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Munich / New Delhi, January 2012. Avantgarde has another launch on its agenda: The Munich-based communications agency will open its 12th international office in New Delhi, India. Avantgarde CEO and Founder, Martin Schnaack, and Managing Director of Avantgarde India, Isabelle-Jasmin Roth, will introduce the company at a launch party hosted by the German Embassy in New Delhi on February 14th 2012. In addition to its offices in London, Paris, Vienna and the Middle East, the opening of Avantgarde India will complete the company’s BRIC strategy after the successful launches of offices in Brasil, Russia and China. The completion of Avantgarde’s presence in all BRIC states emphasises Avantgarde’s global engagement with target groups and brands and creating outstanding experiences in its mission of ‘creating fans’.
With Avantgarde India’s Managing Director Isabelle-Jasmin Roth, who already has vast experience within the Indian business world, the company is looking forward to a successful new and international enterprise. “Avantgarde strongly believes in the fast and sustainably growing Indian market”, says CEO Martin Schnaack. “We see great opportunities for us, adding perfectly to our dynamic global expansion.” In 2010, Avantgarde already executed successful events for Audi and Ray Ban in India.
The importance of India as a market
With an 8% domestic product growth, along with half of the country’s population at an age below 25 years, India is set to be an innovation hub setting trends for the future. The country has a dominant presence not just in the BRIC markets, but also globally. Roth states, “India has become a leader in the global business world. The market has a great potential and is of prime importance to us. We are excited to start our Indian operations.”
Avantgarde was founded in Munich in 1985 and is an owner-managed, global communications agency with a focus on experiential marketing. With over 400 employees at 16 locations around the globe, Avantgarde creates outstanding brand experiences. Recent awards include the Grand Award at the New York Galaxy Awards 2011 for Avangarde’s MINI Wanderlust campaign. Well-known brands have been putting their trust into Avantgarde’s work and partnership for years due to the constant engagement with target groups. Through all relevant channels, Avantgarde’s mission is ‘Creating Fans’.
For more information, please contact:
Ms. Isabelle-Jasmin Roth
Mobile +91 9560210004